Live on TikTok & Facebook weekday evenings, usually 6 PM PT|Saturday Deep-Dive, 9 AM PT|See the schedule →
Will Perryman · Educator · Author · Speaker

Ownership, finally explained by a teacher.

I teach how corporations, business credit, capital, and family wealth structures really work, in plain language, straight from the public record. No hype. No pitch. Just the lesson.

Free · Weekday evenings, usually 6 PM PT · Live on TikTok @familyperryman and Facebook

Will Perryman
Will Perryman
Teaching live weekday evenings, usually 6 PM PT
🏫
Credentialed Educator
Licensed California teacher
🎓
B.A. & M.Ed.
Bachelor’s and Master’s in Education
📚
Author of Three Books
The FamilyPerryman Wealth Series
🏈
Division 1 Athlete
Former college football player
Sit In on a Lesson

This is what class with me feels like.

Here’s a 5-minute sample of what class is like. The full lesson runs live on TikTok and Facebook, about 35 to 40 minutes, with time for your questions.

Every class has three things
01
A question.
Something you have probably wondered about but never had explained.
02
A real document.
A filing or public record you can look up yourself. If I can’t show you the document, I don’t teach it.
03
One idea you can use.
A takeaway and a small homework step you can apply to your own life.
Lesson 1 · Form It Right
Source: Walmart Inc. filings with the SEC, 2026
Who actually owns Walmart?

Most people would guess “the Walton family.” That’s close, but it misses the most important part.

Walmart’s 2026 proxy statement says about 44% of the company’s shares are held by entities related to the family of Sam Walton. Not by people. By entities.

A March 2026 filing with the SEC names two of them: Walton Enterprises, LLC and the Walton Family Holdings Trust. The family owns the structures. The structures own the shares.

That’s the whole lesson in one sentence: wealthy families don’t just own things. They own the structures that hold things.

How the ownership is arranged
The Walton Family
The people
↓
Walton Enterprises, LLC
A company
Walton Family Holdings Trust
A trust
↓
Walmart Inc. shares
About 44% held by family-related entities
The people sit at the top. The structures do the holding.
The takeaway

Ownership is a design choice. Who holds an asset, a person or an entity, shapes how it’s protected, managed, and passed on.

Your homework

List three things you own. Next to each, write whose name it’s in. Bring that list to the next live class, and we’ll talk about what it tells you.

Sources: Walmart Inc. 2026 Proxy Statement (Form DEF 14A), sec.gov; Schedule 13D/A filed March 3, 2026 by Walton Enterprises, LLC and Walton Family Holdings Trust, sec.gov. Shown for education only, as a public example of how ownership can be structured. Not a recommendation.

That was the 5-minute sample. Want the full lesson? Join me live. I teach a new one every weeknight.

The Teacher’s Story

I couldn’t teach what nobody taught me.

I’m a teacher. For years I taught what the curriculum asked of me, and I was proud to do it.

But at some point I realized there was a whole subject I had never been taught myself: how ownership works. How corporations are structured, how business credit is built, how families build something and pass it on. It wasn’t anyone’s fault. It just wasn’t part of what I learned, so it wasn’t something I could teach my students.

So I studied it. I went to the primary sources: SEC filings, IRS records, and state corporate documents. I wanted to see how ownership actually works, without the hype.

Now I teach it, the way a teacher should.

What school teaches
Reading
Writing
Math
Science
What gets left out
Ownership
Business structure
Credit & capital
Generational planning
Most of us spend years learning how to earn a living, and very little time learning how ownership works.
How I Teach

Four rules I bring to every class.

01
Show the source
Every example traces back to a real filing or public record you can look up yourself.
“If I can’t show you the document, I don’t teach it.”
02
Keep it plain
No jargon for its own sake. If a high school student can’t follow it, I haven’t taught it yet.
“Simple isn’t shallow.”
03
Questions are the lesson
Every class leaves room for your questions. The best lessons start with what you actually want to know.
“Bring your real situation.”
04
Know where I stop
I’m a teacher, not your attorney or CPA. I’ll tell you exactly when it’s time to bring one in.
“Good teachers know their limits.”
The Curriculum

Three ideas. One framework.

Everything I teach, in my books, my classes, and my talks, follows the same three steps.

Step One
Form It Right

Who should own what, and why the structure comes first.

  • LLCs, corporations, and trusts, in plain English
  • Holding companies vs. operating companies
  • Why the order you build in matters
Step Two
Fund It Smart

How a business gets funded without putting everything you own at risk.

  • Business credit vs. personal credit
  • What lenders actually look at
  • How to spot a funding scam
Step Three
Grow It Forever

How what you build can outlast you.

  • Reinvesting and acquiring assets
  • Planning for the next generation
  • Business first, dream funded second
The FamilyPerryman Classroom

Come learn with me. Weeknights, free.

Live on TikTok and Facebook weekday evenings, usually at 6 PM Pacific. Real conversations about ownership, business, credit, and wealth, taught by a teacher who believes you should have learned this in school.

Monday
Form It
Ownership, entities, and business structure. Building the foundation.
Tuesday
Fund It
Credit, capital, and how businesses access funding.
Wednesday
Grow It
Growth, assets, partnerships, and long-term wealth.
Thursday
The Breakdown
Real examples of how companies, families, and organizations are structured.
Friday
Ask Will
Your questions, live Q&A, and open discussion.
Some Sundays
Bonus Live
The bigger picture: family, community, and partnership. Announced on TikTok.

Every weeknight class is free, and every class is part of the same classroom. Most nights we go live at 6 PM PT. If a night moves, I post the new time on TikTok and Facebook by noon that day.

Live · Free
The Weeknight Classroom
Monday to Friday · Usually 6:00 PM Pacific · TikTok @familyperryman & Facebook

A different focus each night, always with time for your questions. No sign-up and no cost. Just follow and show up.

Go Deeper
The Saturday Deep-Dive Class
Saturdays · 9:00 to 10:00 AM Pacific · Live online

A focused hour in a small group. I walk through the full framework, you map your own situation as we go, and I answer your questions directly. $97 per class.

The FamilyPerryman Wealth Series

Three books. The course you can carry.

The series follows the same three steps I teach live. Read them in order, or start with the question you have today.

Book One
Form It Right book cover
Form It Right™
How entities, holding companies, and trusts fit together, and why structure comes first.
View on Amazon →
Book Two
Fund It Smart book cover
Fund It Smart™
How business credit and capital work, and how to raise capital without risking what is yours.
View on Amazon →
Book Three
Grow It Forever book cover
Grow It Forever™
How a structured business reinvests, acquires assets, and plans for the next generation.
View on Amazon →
Invite Will to Speak

Bring this lesson to your room.

The same teaching, live in front of your people. I can walk into any room and explain ownership, credit, and business structure so everyone leaves understanding it, and knowing what to ask next.

⛪ Churches🏛 Chambers of Commerce💼 Business Organizations🏫 Schools🎓 Colleges🤝 Community Organizations🏴 Civic Groups🎤 Conferences🏢 Businesses🚀 Entrepreneur Groups
  • ✓Education first. No sales pitch from the stage.
  • ✓Every claim sourced. Examples come from public filings, like the lesson above.
  • ✓Fits your program. Free talks for qualifying community, faith, and school audiences. Keynotes and corporate sessions by arrangement.
One message. Four lengths.
10min
The Welcome
An opening slot inside a larger program.
20min
The Signature Talk
What corporate structure is, why it exists, and who it was built for.
45min
The Workshop
The signature talk plus a live walkthrough and open Q&A.
90min
The Deep Dive
The full framework for longer sessions and multi-week series.
Tell me your time slot and audience, and I’ll fit the talk to the room.
Will Perryman and family
Why I Teach This

Most of us were never taught how ownership works. I’m changing that, one class at a time.

FamilyPerryman is named after the people it was built for: mine, and yours. The holding company, the family trust, the business credit profile. None of it is secret. It’s structure, and most families were simply never shown how it works.

My larger mission is to help ordinary families understand ownership, then build real economic strength together through education, partnership, and structure. When more families own something, communities get stronger.

Choose Your Next Step

Start where you are. Go as deep as you want.

Start with the free class. Every level is a real way to learn, and each one leads naturally to the next.

1 · Learn Free
Weeknight Classroom
Free
“I want to see how Will teaches.”
Join on TikTok → or Facebook →
2 · Learn Deeper
Saturday Deep-Dive Class
$97
“I want to learn it live, with my questions answered.”
Reserve a seat →
3 · Build Your Own
DIY Wealth Blueprint
$47
“I want to work through it myself.”
See the Blueprint →
4 · Build With Me
Blueprint Session
$97
“I want Will to help me personalize it.”
Book a session →

Looking for hands-on, long-term help building your whole structure? See every way to work with me →

Bringing this to a group instead? Invite Will to speak →

The FamilyPerryman Promise: I teach what can be verified, I flag where my expertise ends, and I always point you to a licensed professional for legal, tax, or financial advice.